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 elevated. 

Crafting Visual Brand Stories for the Modern Indian Woman

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elevatedis a boutique visual content studio that partners strategically with women-focused brands in beauty, fashion and wellness to craft visuals that speak to what their audience values most. We believe that every choice your audience makes is deeply personal - and the right visuals can help them see themselves in your brand, feel empowered and connect meaningfully. 

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As a focused, founder-led entity, we're committed to delivering, purpose-driven content that reflects your brand's value and personality - helping you build lasting relationships. We combine thoughtful storytelling with a personalised approach. Fusing industry-savvy creativity with strategic and cohesive visual narratives, we partner with brands to tell stories that resonate, inspire action, and strengthen their connection with today's empowered women.

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Who are we?

elevated.is a visual content studio that partners strategically with women-first brands in beauty, fashion and wellness to craft visuals that showcase the brand's unique personality and build brand recall - helping it break free from generic, disconnected visuals and connect authentically with the Modern Indian Woman. Whether through packages or custom journeys — we translate your brand’s vision into striking visual stories - all through a process that feels simple, clear and effortless. 

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As a focused, founder-led studio, we're committed to creating content that reflects your brand's values and unique voice. By joining forces with trusted, project-specific collaborators, we start by understanding your tone, unique message, campaign goals — then create consistent, coherent visual assets delivered with precision in craft and timelines.

 

We believe that every choice your audience makes is deeply personal - and the right, brand-aligned visuals can help them see themselves in your brand, feel empowered and connect meaningfully.  

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Fusing industry-savvy creativity with strategic visual storytelling, we partner with brands to tell stories that resonate, inspire action and strengthen their connection with today's empowered women.

The modern woman has been writing her own story - bold, self-aware, and unafraid to redefine what it means to live well. At  elevated., we're deeply inspired by her journey - one shaped by the choices she makes, the aspirations she pursues, the authenticity she cares about and the values she holds close

 

We believe that every step she takes deserves to be seen, celebrated, and supported with thoughtful care. Through purposeful, refined storytelling, we aim to empower her to express herself fully and confidently. We want to stand by her side, helping her navigate her lifestyle so she can make the most elevated choices - everyday.

Whether structured or singularly bespoke, we craft visuals that feel distinctly yours. In essence, if you're a beauty, fashion, wellness brand, consider us your extended content arm which creates visual content whether as part of a package or custom-made - designed to elevate the modern woman's lifestyle

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High-end Product Photography

Stunning Product Videography

Cinematic Short Form Videos & Reels

Visually striking, detail and texture-rich imagery that elevates your products with a luxurious edge.

We craft sleek product reveals and social-ready edits, using precision lighting to showcase your products in motion with cinematic impact.

Short-form videos and reels with bold storytelling and dynamic edits to boost your brand’s social presence.

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Impactful Brand Films

AI + Human Artistry in Visual Content

Narrative-driven stories that build deeper brand connections.

— storytelling designed to captivate audiences and amplify brand value.

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Our Process .

Creating visual content is a dynamic process that adapts to whether we’re producing stills or videos. Depending on your campaign's requirements, we curate a tailored workflow that may include one, two, or several of the following tasks.

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Creative + Strategic Conceptualization for Stills & Short form

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End to End Production for Stills, Short form and Brand Films

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Strategic Creative Development + Direction for Stills and Short form

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Talent shoot for Product Stills and Videos

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Product Styling + Propping for Stills and Short form

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Multi-format Product Shoots

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Mood boarding for Stills, Product Videos & Short Form / Storyboarding for Brand Films

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Post Production of all content

Hello .

Shruti Srivastava - Founder & Creative Director

Hey, I’m Shruti Srivastava — I'm a visual storyteller - it's both my craft and calling. Over the years, I’ve seen how powerful imagery can make people — especially women — feel seen, heard, and confident. Watching women carve their path and leave empowering footprints has been the spark behind e l e v a t e d .

 

e l e v a t e d . is about creating space for women-first brands in beauty, fashion and wellness because in these industries women shape culture, community, and choice where visual storytelling matters most — and where the right visuals can inspire confidence and connection

 

With 9+ years across agencies and ad-film production houses, I’ve lived visual storytelling almost daily — from concept to writing, production, and direction. I’ve led projects for Kohler, Thumsup, Soie Woman, Brinton UV Doux, Sprite, InDrive, Jaisalmer Gin, and worked on campaigns for Dove, Forest Essentials, Parachute, Himalaya, Dabur, Emami, Veet, Kellogg’s, Nerolac, Cadbury, among others.

 

I believe the best collaborations are built on trust and shared purpose. At e l e v a t e d ., that means walking the creative journey together to produce work that empowers women, strengthens brands, and leaves a lasting impact.

 

Let’s create moments and narratives that inspires confidence and helps women look and feel their best.

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The projects below are highlights from my (Shruti Srivastava's) professional journey, for beauty, fashion and wellness brands, created during my time with LBB x Nykaa, NEWJ  In each, I had the opportunity to contribute as Creative Producer / Director. All credits belong to the respective organizations and their clients. Links to the original sources are provided where available. These works are included here only to illustrate my role, experience, and creative approach.

Portfolio

Past Work

Please Note: The projects below are highlights from my (Shruti Srivastava's) professional work with some beauty and lifestyle brands, created during my time with leading agencies and production houses. In each, I had the opportunity to contribute as [Creative Producer / Director / Creative Director] All credits belong to the respective organizations and their clients. Links to the original sources are provided where available. These works are included here only to illustrate my role, experience, and creative approach.

Note: The projects showcased here were created in collaboration with agencies and clients during my previous roles. They are credited accordingly and shared solely as part of my professional portfolio. For more work visit : @Shrutisworkdesk

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Partner With Us .

We understand that your audience isn't just buying a product - they're making a choice that reflects who they are. That's why we create visuals that although aesthetic, go beyond aesthetics - helping you communicate the confidence, style, and values your brand stands for. From beauty campaigns to lifestyle narratives, our content makes it easier for your audience to connect with your brand and feel great about choosing it

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By crafting visuals that truly resonate, we support not just brand awareness but also meaningful engagement - helping you attract the right audience and turn interest into action.

Get in Touch

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hello@elevatedcollective.co

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